Built on a question
asked at 16.
Expanza exists because most businesses know they should be using AI to find clients, but nobody's built it for them at a price that makes sense. I'm fixing that.
Live in production.
Interview Analyst
Automated workflow that processes Microsoft Teams transcripts and CVs into structured CRM profiles. Matching, shortlisting, and follow-ups become system-driven instead of consultant-dependent.
HR Client Portal & AI Chatbot
Secure client portal with authenticated access, document repository, and an AI chatbot trained on 200+ verified legal sources including gov.uk and ACAS.
Finley Stephenson
ChatGPT launched the same week I was doing GCSE Computer Science. Most people tried it once and moved on. I couldn't stop thinking about what it could actually do for businesses. Not the hype stuff. The real stuff. The hours people burn chasing leads manually, copying data between systems, doing the same tasks over and over because nobody's built them anything better.
I taught myself Make.com and Voiceflow first. Then n8n, vector databases, RAG pipelines. No course. I just picked a problem and built something until it worked, then picked the next one. Two books changed how I thought about it all: Rich Dad Poor Dad and Simon Squibb's What's Your Dream. Not for motivation. They showed me that starting a business doesn't require permission or a head start. Just action.
I started posting on LinkedIn about what I was building. Business owners, recruiters, HR consultants started responding. That turned into conversations, which turned into clients. Foxgroves Recruitment and PrecisionHR are both live now, running AI client acquisition systems I designed and deployed.
I started Expanza in Y13 while finishing my A-levels. Since then I've had dozens of conversations with business owners across recruitment, HR, property management, and professional services. Some are live projects. Some are in progress. The pipeline keeps growing.
I also built my own AI system to run my sales pipeline. 44 commands. Prospecting, research, personalised outreach, follow-ups, pipeline tracking, daily accountability. I use it every day. It's the same kind of thing I build for clients.
I'm 17. I'm still at school. I'm still building. If you're a business owner who knows you should be doing more to find clients but don't know where to start, I'm always up for a conversation.
Connect on LinkedIn →The Missing Middle.
You know you should be doing more to find clients. But the options out there aren't built for a business like yours.
- £100,000+ projects
- 12-month implementation timelines
- Built for FTSE 500, not service firms
- You need a dedicated IT team to run it
- Generic email blasters with your logo on
- Same templates as everyone else in your sector
- No connection to your CRM, your data, your process
- Spray-and-pray outreach that damages your reputation
I build bespoke client acquisition systems. Connected to your tools, shaped around your process, priced for SMEs. Built in Cumbria, deployed across the UK.
Let's talk.
A free, 30-minute conversation about how you find clients today, and where AI could change that. No obligation.
Based in Cumbria. Working with UK businesses remotely.